Case study:

Hand-drawn sketch of a smiling bald man in formal attire.

Andreas Schweitzer, Arjan Capital.

Growing the personal brand of a global financier and Wall Street Journal best-selling author.

LinkedIn profile card featuring a person, their associations, and a promotion for a book titled 'Trade Works: The Trade Finance Investor' by the person, with a link to purchase on Amazon. The profile shows their professional role and connections.

Andreas is a respected financier and Wall Street Journal best-selling author. After launching a new investment fund, he approached inFORMULA to help raise awareness of his personal brand, build his network of investors and directly engage with leads on LinkedIn.

Helped build a network of 20,000+ connections – consisting of high-value investors and target customers

Established consistent deal flow and lead generation from LinkedIn

Increased personal visibility and helped establish as thought leader within niche

Campaign Highlights:

3372% increase in content views (in first 12 months of campaign)

“inFORMULA have transformed my LinkedIn presence... they have been instrumental in growing my network of investors and raising awareness of my business.”

Andreas Schweitzer

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