Case study:

Sketch of a bald man wearing a suit and tie with facial hair.

Jason Mendonça, Panoptics.

Building credibility and sales pipeline for IT and cyber security specialist.


LinkedIn profile displaying a network and cybersecurity specialist's professional summary, certifications, location in Royal Wootton Bassett, UK, and work at Panoptics. Includes messaging and website visit options.

Jason is a passionate technology evangelist and sales leader. As a network and cyber security specialist, he looked to inFORMULA to help expand his reach, establish his thought leader status, build a network of ideal customers and raise awareness of both his personal and corporate brand.


Transformed LinkedIn strategy


31% increase in followers within first 90 days


Built a network of ideal target customers for lead development and addition to their pipeline

Campaign Highlights:


2551% increase in post impressions on average per month in comparison to pre-campaign


Established as a thought leader within the industry

Our partnership with inFORMULA has revolutionised our social media strategy, helping cement our industry leader status and nurturing a network of valuable professional relationships.

Jason Mendonça


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